On behalf of the Baked by Yael team, I am thrilled to announce that the Washingtonian Magazine has named our cake pop the Best of Washington. Be sure to pick up a copy of the July issue of the Washingtonian and check out the cake pop article on page 100.
Please help us spread the word by sharing this exciting news with your friends. Click on the social media icons below to connect with us online.
This recognition from the Washingtonian is a tremendous honor for us and it’s a sign that we’re on the right track. We have much more in store for Baked by Yael! This is just the beginning.
Thank you so much for your support. We look forward to sharing our cake pops, bagels, and other treats with you for years to come.
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We are thrilled to welcome our very first intern, Claire Ferrara, to the Baked by Yael team. Claire is a New Media Photojournalism master’s candidate at the Corcoran College of Art & Design. She is especially interested in social media marketing and the utilization of multi-media platforms to promote small businesses.
As a second-generation Italian, handmade food has been an important staple in Claire’s family and life. Moreover, as the daughter of a small-business owner, she values the hard work of companies such as Baked by Yael. Claire looks forward to carrying over these passions and skills into her social media summer internship. And, of course, she’s looking forward to eating lots of yummy treats!
Claire will be developing Baked by Yael’s presence on social media sites. You can help ensure Claire’s internship is a huge success by connecting with Baked by Yael online. Enter your e-mail address towards the top right-hand side of this page to subscribe to our blog and click on the following links to visit our other social media sites:
When I quit my job as a law firm associate to focus on Baked by Yael full-time, I wondered how my alma mater, GW Law would take the news that I had chucked my law firm job to pursue my baking and business aspirations. I couldn’t have imagined that they would be as supportive as they are. Not only do they order from Baked by Yael on a regular basis, but they totally embrace the notion that a law degree can be used for so much more than working at a law firm. Click here to read GW Law’s Q&A with me and see how I’m using my law degree in non-traditional (but still very useful) ways.
People sometimes ask me if I regret going to law school. To them I respond, how could I when I use my law degree so much as a business owner and when I have such a well-respected institution like GW supporting me and cheering me on!
Four decades ago, women-owned businesses comprised just 5% of all small businesses in the United States. Today that number is 30%.
The White House Business Council, along with StartUp America and the Council on Women and Girls, has put together an interactive timeline highlighting 27 of the 7.8 million women-owned companies. Yael was honored to be one of the women entrepreneurs included in this project.
Click here to read the article and be sure to check out April 2012 on the interactive timeline.
Stay tuned for more exciting news coming soon!